Yow! The Dixons group, have started a whole advertising campaign dedicated to moving PlayStation 3 units. Shoving adverts that act in conjunction with gaming sites to push all 5 consoles they're getting seems to be the order of the day!
One of the adverts plastered across websites in the UK reads
"As far as we know there isn't anyone camped outside of Virgin Megastore on Oxford Street just yet. We're just a bit more reserved than our US cousins."
Either that or... Y'know... Nobody wants one.
